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The web site was unveiled Thursday at a lunch occasion.

PITTSFIELD, Mass. — Town has provide you with a brand new strategy to tout all that Pittsfield presents to locals and guests.


Love Pittsfield, a advertising and marketing marketing campaign, slogan, and web site was launched on Thursday.


It’s a one-stop useful resource for nightlife and humanities, outdoor, foods and drinks, buying, and the North Avenue downtown cultural district.  The web site will exchange its predecessor “Uncover Pittsfield.”


“I’ve been all the time bullish about how fabulous the Metropolis of Pittsfield is, and what it has to supply to individuals who reside right here, work right here and go to and with this new web site, and this new slogan, we’re assured that individuals who discover this web site are going to search out issues to do, locations to go to, and out of doors recreation alternatives,” Mayor Linda Tyer mentioned throughout a launch occasion on the Lichenstein Heart for the Arts.


“There’s something for everybody within the Metropolis of Pittsfield. In case you’re two years outdated, or 80 years outdated, there’s something for everybody and this new web site goes to fantastically spotlight and showcase the entire issues that we all know Pittsfield has to supply.”


Love Pittsfield’s important three classes are occasions, issues to like, and “Three Good Hours in Pittsfield.”

The third part was impressed by widespread journey guides that define three good days in any given vacation spot.  It was lowered to 3 hours and gives detailed articles that define the best way to spend three hours buying, with children, or on a date evening within the metropolis.


Three good hours of buying embody a cease at one of many downtown cafes Dottie’s Espresso Store or the Market Cafe, present buying on the  Museum Facsimiles, custom-made items from Peace Practice Tees, and regionally made items from the Berkshire Normal Retailer.


The web site touts that point will be spent studying with children at locations like The Berkshire Museum and Hancock Shaker Villiage, having a nature journey in one of many metropolis’s many mountaineering venues, visiting a playground, or catching a Pittsfield Suns baseball sport.


Within the heat climate, it suggests going for a swim in Pontoosuc or Onota Lake or cooling off at a metropolis splash pad.


Within the winter, the web site suggests that children and oldsters can spend three hours sledding at Clapp Park and Osceola Park or trying out the brand new Bousquet Mountain.


Three good date evening hours will be spent on the metropolis’s many meals institutions and leisure venues.  The web site lists eateries that supply takeout for a picnic, hip eating places, cozy dinners, and late-night locations in addition to the place to catch a present or reside music.


Tyer mentioned that is her favourite a part of the web site.


Cultural Improvement Director Jen Glockner mentioned that the town desires guests and residents to make use of this web site for all issues Pittsfield.  She inspired organizations and people to submit their occasions to be posted on the web site.


“What we have found over the past a number of months, there are superb issues to like in Pittsfield,” she mentioned. “And I do know I feel that and I’ve all the time thought that, however different individuals suppose that too, which can be superb. So we would like you to share your love for Pittsfield and use the #LovePittsfield in your whole social media posts.


Enterprise Catalyst Roger Matus defined that the web site is designed with software program that’s consistently updating minute by minute to refresh the content material on the display.


He added that companions can join an organizer log-in button to allow them to enter their very own images and knowledge.  These submissions will rapidly be reviewed for approval by Glockner earlier than being posted to the web site.


Matus can be the developer of the Enterprise Pittsfield web site which highlights the entire issues that companies have to know to begin and develop within the metropolis.  


As well as, the town’s weekly e-newsletter will probably be renamed Love Pittsfield.


Glockner identified that this announcement was being made in one of many metropolis’s artwork amenities: The Lichtenstein Heart for the Arts.  The middle was donated to the town within the Eighties by Kitty Lichtenstein and contains a rotating artwork gallery and 9 artist studios.  


It additionally holds the Workplace of Group Improvement.

Creating the web site took about six months and was mentioned to be a “labor of affection” between the town, the Tourism Fee, cultural group, and designers from RV Design and Roger Matus, LLC.




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